Tispr Stories: Ashley Nease is Bringing Joy to the Social World
Every Friday we check in with a freelancer or small business person who is following their dreams and doing what they love. This week, we’re chatting with Ashley Nease, web designer, digital marketing coach and entrepreneur. Ashley left her job to pursue a career as a freelancer when she realized that her 60+ hour workweeks were leaving her unfulfilled. Now she’s the owner of Social World Marketing & Consulting, where she helps other business owners succeed in the social world of online marketing, digital marketing and customer reach strategy.
Here’s what Ashley had to say about making the switch to freelance, how it’s changed her life for the better, and what she’s learned along the way.
To start, tell us a little about yourself.
Inside and out, I am a lover of people. I do what I can every day to make an impact on someone’s life in a positive way, and my work thankfully allows me to do that for individuals and their businesses every day!
What made you decide to pursue a freelance career?
I was tired of working a salaried job for 60+ hours a week that left me feeling drained and unfulfilled. I found that with my own business I can impact others AND be fulfilled in my work by the joy I can bring to business owners and their passions.
How did you get into website & app design and marketing?
I started in marketing working with a gentleman and then slowly started taking on my own clients. I made a website for myself and thought, man I can do this for other people also! I’ve always had an eye for design, so I started offering website and mobile app services. Those services skyrocketed so I mainly focus on those but still offer other online marketing services as well.
Why do you do what you do?
To make an impact on people and be able to create and express myself through design every day. I love making a positive impact on others.
“Don’t lose hope and be confident always. You can’t succeed if you haven’t tried!”
How do you feel when you’re working, doing what you love?
I feel fulfilled, joyful, creative, and free :)
Give us a little idea of what it’s like to have a job like yours.
It’s fun, stressful at times, and you feel a major sense of responsibility for yourself, success, and life. Being a business owner/freelancer is not easy work, but it can be so fulfilling!
What have you learned from website design?
I have learned not only a lot of technical knowledge, but also more about online marketing and about different industries of business as well. For example, I’m currently building a website for a construction company. By gathering all the necessary information that I need I have learned so much about that industry area. I learn from each business I work with!
What has marketing taught you so far?
How to adapt and best communicate with others. Marketing is simply a fancy term for “communication” in business. Working in marketing has helped me learn about segment groups of customers, consumer preferences, and about effective vs. non-effective language patterns.
“I do what I can every day to make an impact on someone’s life in a positive way, and my work thankfully allows me to do that for individuals and their businesses every day!”
What’s the biggest thing you’ve gained from freelancing?
Most of all, I have learned and developed myself. Who I thought I was and who I am, but also who I want to be.
How has being a freelancer changed your life?
It has empowered me to make a more positive impact on my own life by helping other business owners and connecting with others. It gives you a sense of purpose and meaning every day.
What advice would you give to your younger self?
Don’t lose hope and be confident always. You can’t succeed if you haven’t tried!
What does being a freelancer mean to you?
It means that what I’m doing directly matters to someone. It directly gives positive results, and it directly changes a life.
What’s been the hardest part about being a freelancer so far?
For a very people-oriented person, it can be a very lonely journey at some points. You have to remember to leave your office for lunch and intentionally make appointments with people and connect with family and friends outside of technology and social media!
This interview has been edited for clarity.